OVERVIEW
Pozruh: Sustainable & Statement Florals
We love beautifully made natural fabrics, and seem to have found a natural partner in Pozruh (meaning true soul in Kashmiri), an Indian-based brand dedicated to merging sustainable fabrics with statement designs.
The new botanicals range is made of 100% hemp, a natural and biodegradable fabric that’s comfortable and easy to wear and features both embroidered and printed floral illustrations on each piece. It’s an effortless, floaty and eye-catching collection that will stand the test of time.
Pozruh was founded by Aiman Sabri who believes in creating a system which uplifts artisans and platforms Indian crafts and textile heritage. Investing in a piece not only means buying a sustainable piece of clothing, it means helping to build sustainable artisan communities and building a stronger, fairer fashion industry. Something which is needed more than ever before.
The new botanicals range is made of 100% hemp, a natural and biodegradable fabric that’s comfortable and easy to wear and features both embroidered and printed floral illustrations on each piece. It’s an effortless, floaty and eye-catching collection that will stand the test of time.
Pozruh was founded by Aiman Sabri who believes in creating a system which uplifts artisans and platforms Indian crafts and textile heritage. Investing in a piece not only means buying a sustainable piece of clothing, it means helping to build sustainable artisan communities and building a stronger, fairer fashion industry. Something which is needed more than ever before.